san diego (858) 467-7990

los angeles (213) 247-3075

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A telescope will magnify a star a thousand times, but a good press agent can do even better.
Fred Allen

Targeted Strategy

We don’t get hung up on jargon. Instead, we use an integrated approach to communication. Simply, we look at the big picture and incorporate the relevant tools.

Communicate Well

We craft and execute custom communication strategies that enhance relationships, raise awareness and motivate key audiences.


Businesses can no longer sit on the sideline and expect customers and clients to come to them. We are where they are.

Proven Results

CIM Incorporated has a proven record of Public Relations success, working smart and working hard for you and your business. We craft a unique plan that reflects you and your business.

Why Choose Us

Social Media Experts
Local + National Exposure
Measurable Media Exposure
Media Savvy
Strong Proven Expertise
Multi-lingual Team
Multi-channel Interactive Distribution

‘Beyond PR’ Blog

CIM Incorporated Opens Houston Office

Luxury hospitality and lifestyle agency CIM Incorporated, founded by Marisa Vallbona, has opened a Houston office. Erica Holloway, a PR veteran with more than 18 years of experience, has partnered with the firm to lead the office...

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Seth Godin Says: Overcoming the extraction mindset

This is a philosophy that creates a life well lived and a business that serves others well. We love how Seth Godin explains it in his blog post, and we couldn’t have said it better ourselves: "For generations, places with significant oil production have developed a different culture than other places...

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Creatively Rising Above The Clutter

We could watch this ad a million times and never get tired of it. It’s adorable, engaging, entertaining, informative and has a fun story. Best of all, it rises above the clutter to do the job. It sells. Surprisingly, it’s a real estate ad for a listing. Most real estate ads and commercials tend to...

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Do You Really Know Millennials?

Did you know there are 12 groups of Millennials? Know how to target to each one and your marketing will be that much more effective. This article from Adweek explains...

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How Well Are You Targeting Your Audience?

The first time I saw this commercial (“Worst Advertisement to Make You Stay in School”), I was a bit surprised. Who wouldn’t be when after a few minutes of being lulled into this story about a group of kids skipping school to go surfing, body parts start flying from explosions as a message to stay in...

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Work it if You Want Your Network to Work for You

A couple of weeks ago at the SDX (formerly San Diego Ad Club) Brand Diego Awards, I found myself in a conversation with some colleagues I’ve known for decades about networking and some people we know who complain about not getting anything out of their professional organization memberships. We met through industry volunteer work and...

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Clients In The News

Ski, Snowboard Fans Invited to Trade In Gear at Hansen Surfboards Annual Snow & Swap Sale

Ski and snowboard fans are invited to take advantage of Hansen Surfboards’ annual Snow & Swap Sale November 8 – 9, which offers snow sports fans a chance to sell their gently used equipment, buy others’ gear and the latest ski and snowboard gear all in one spot. San Diego’s NBC 7/39 reports here...

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Coldwell Banker Ranks No. 1 in San Diego

Coldwell Banker has ranked No. 1 in San Diego County for listing units, buyer units, total units and sales volume, according to the most recent Trendgraphix Market Share Report. The report included data compiled through the end of August 2014, based on records supplied by the California Real Estate Technology Services Inc. Total units sold...

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Bethany Hamilton Unveils New Cobian Shoe Line at SurfExpo

Bethany Hamilton takes a break from autographing posters and interacting with fans at SurfExpo 2014 to smile for the camera. She was on hand for Cobian unveiling her new “Bethany by Cobian” sandal and giving a sneak peek of her new surf film. The crowd can’t get enough of her, and neither can we!...

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Hansen Surfboards Teams up with Swami's

Hansen Surfboards was recently featured all over the surfing industry and local news for its support of the 20th Invitational Surf Contest “Return of the Reef” hosted by the Swami’s Surfing Association. Such a perfect fit for Hansen Surfboards, located across the street from Swami’s and with very strong roots at the famous surf break...

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