Real Estate PR Agency for Luxury Residential, Multifamily and Real Estate Professionals
Real Estate PR Services
Media Relations & Earned Media
Strategic media outreach to local, national, business, real estate, luxury and lifestyle media.
Property & Listing Publicity
PR campaigns for luxury homes, estates, new developments and other newsworthy properties.
Company, Brokerage & Transaction PR
Publicity for brokerages, investment firms, developers and multifamily companies, including acquisitions, sales, expansions, appointments and company milestones.
Agent & Executive Visibility
Building the visibility, credibility and authority of real estate agents, brokers, executives and industry leaders.
Thought Leadership
Positioning clients as expert sources on real estate markets, investment trends, housing, development and other timely industry issues.
Awards & Industry Recognition
Identifying and pursuing relevant awards, rankings and recognition opportunities.
Reputation & Crisis Communications
Strategic counsel and communications support for sensitive issues, reputational challenges and crisis situations.
AI Visibility & Digital Authority
Using earned media and credible third-party visibility to strengthen how real estate companies and professionals are discovered and represented in traditional and AI-powered search.
Real Estate PR Experience/Results
Robb Report
August 24, 2026
For the launch of The Eterna, the Reuben Brothers’ first luxury residential offering in the U.S., CIM Inc PR developed an exclusive media strategy designed to reach high-net-worth real estate buyers. We evaluated our longstanding relationships with Tier One real estate, business and industry media, then selected Robb Report to break the story. The result was extensive coverage of the $68 million penthouse, including a feature story and separate photo story that showcased the property, its record-setting potential and the listing team. The seller and agents Joyce Rey and Nanette Iggulden were extremely pleased with the exposure and results.
Wall Street Journal
November 13, 2024
Bisnow
May 15, 2026
Houston Chronicle
May 10, 2026
Want to see more examples of CIM Inc PR’s work?
Real Estate Social Media Marketing Services
Social Media Strategy & Planning
Developing customized social media strategies aligned with each client’s brand, audience, business goals and PR initiatives.
Content Creation & Copywriting
Creating and writing engaging, brand-aligned content that showcases expertise, properties, company news, market insights and earned media.
Bulk Video Production
Planning and filming multiple pieces of video content in efficient production sessions to build a consistent pipeline of original content.
Video Editing & Production
Editing and producing polished short-form and long-form video content optimized for the appropriate social platforms.
Content Planning & Management
Developing content calendars, scheduling posts and managing the day-to-day execution of each client’s social media presence.
Community Management & Engagement
Interacting with social media audiences, responding to comments and encouraging meaningful engagement that strengthens relationships and brand visibility.
Cross-Platform Management
Managing content across the social platforms most relevant to each client and adapting content for the audience and format of each channel.
PR & Social Media Integration
Amplifying earned media, thought leadership, property publicity and company news across social channels to extend the reach and value of PR results.
Performance Tracking & Optimization
Monitoring content performance and audience engagement to continually refine strategy and identify what resonates most effectively.
